Wegweiser Für Strategische Allianzen (English, Chrostoph Bronder | Rudolf H. Pritzl)
by Chrostoph Bronder | Rudolf H. Pritzl
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About the Book
This collection of essays provides a usefullook at the complicated question of forming and managing strategic alliances. Allian- ces have come to be seen by many as the solution to companies' strategic dilemmas. Instead, they often compound them. This volume, wh ich contains a rich body of actual examples, is a welcome addition to the literature. Boston, March 1992 Michael E. Porter Harvard Business School Vorwort Strategische Allianzen werden vo…
ISBN: 9783322900067
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