A Designer's Research Manual, 2nd Edition, Updated and Expanded (English, Jenn Visocky O'Grady)
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Book Details
Publisher
Rockport Publishers
Language
English
ISBN-13
9781631592621
ISBN-10
1631592629
Author
Jenn Visocky O'Grady
About the Book
Good information gives designers a competitive advantage. Understanding the wishes of a client and the needs and preferences of their audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their conceptual and aesthetic skills. This essential handbook will help readers understand what design research is and why it is necessary, outline proven tech…
ISBN: 9781631592621
ISBN-13: 9781631592621
ISBN-10: 1631592629
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Product ID: isbn-9781631592621
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