Branding (English, Michael Johnson)
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Book Details
Publisher
MixGD
Language
English
ISBN-13
9780500518960
ISBN-10
0500518963
Author
Michael Johnson
About the Book
Michael Johnson is one of the world's leading graphic designers and brand consultants. His studio, johnson banks, is responsible for the rebranding of many notable clients, including Virgin Atlantic, Think London, BFI, Christian Aid, and MORE TH>N, and he has garnered a plethora of awards in the process. In Branding , Johnson strips everyday brands down to their basic components, with case studies that enable us to understand why we select one…
ISBN: 9780500518960
ISBN-13: 9780500518960
ISBN-10: 0500518963
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Product ID: isbn-9780500518960
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