Building a Global Bank (English, Mauro F. Guillén | Adrian Tschoegl)
by Mauro F. Guillén | Adrian Tschoegl
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Book Details
Publisher
Princeton University Press
Language
English
ISBN-13
9780691131252
ISBN-10
0691131252
Author
Mauro F. Guillén | Adrian Tschoegl
About the Book
In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars--an acquisition that made Santander one of the ten largest financial institutions in the world. Here, Mauro Guillén and Adrian Tschoegl tackle the question of how this once-sleepy, family-run provincial bank in a developing economy transformed itself into a financial-services group with more than sixty-six million customers on thre…
ISBN: 9780691131252
ISBN-13: 9780691131252
ISBN-10: 0691131252
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Product ID: isbn-9780691131252
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