Cultural Strategy (English, Douglas Holt | Douglas Cameron)
by Douglas Holt | Douglas Cameron
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Cultural Strategy by Douglas Holt | Douglas Cameron is listed under OUP Oxford on BookBajar. Full details, specifications and reader reviews are below.
Book Details
Publisher
OUP Oxford
Language
English
ISBN-13
9780199587407
ISBN-10
019958740X
Author
Douglas Holt | Douglas Cameron
About the Book
How do we explain the breakthrough market success of businesses like Nike, Starbucks, Ben & Jerry's, and Jack Daniel's? Conventional models of strategy and innovation simply don't work. The most influential ideas on innovation are shaped by the worldview of engineers and economists - build a better mousetrap and the world will take notice. Holt and Cameron challenge this conventional wisdom and take an entirely different approach: champion a bett…
ISBN: 9780199587407
ISBN-13: 9780199587407
ISBN-10: 019958740X
Reader's Guide
What This Book Covers
- ·About the Book How do we explain the breakthrough market success of businesses like Nike, Starbucks, Ben & Jerry's, and Jack Daniel's
- ·Holt and Cameron challenge this conventional wisdom and take an entirely different approach: champion a bett… ISBN: 9780199587407
Best Suited For
Readers with an interest in OUP Oxford, from students to hobbyists.
Why It Stands Out
- ·Ships as a genuine physical copy, checked before dispatch
- ·Covered by BookBajar's 15-day return window
Frequently Asked Questions
What is the price of Cultural Strategy?
Cultural Strategy starts from ₹4357 at BookBajar. Available in Paperback.
Who is the author of Cultural Strategy?
Douglas Holt | Douglas Cameron is the author of Cultural Strategy. Browse more books by Douglas Holt | Douglas Cameron on BookBajar.
Is Cultural Strategy available in Paperback and Hardcover?
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What is the ISBN of Cultural Strategy?
Cultural Strategy has ISBN 9780199587407 (ISBN-10: 019958740X). Use this to confirm you're ordering the exact edition listed here.
What can I expect from Cultural Strategy?
About the Book How do we explain the breakthrough market success of businesses like Nike, Starbucks, Ben & Jerry's, and Jack Daniel's? Conventional models of strategy and innovation simply don't work.
Product ID: isbn-9780199587407
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