Four Pillars of Politics (English, James T. Kitchens | Larry Powell)
by James T. Kitchens | Larry Powell
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Book Details
Publisher
Lexington Books
Language
English
ISBN-13
9781498507226
ISBN-10
1498507220
Author
James T. Kitchens | Larry Powell
About the Book
James T. Kitchens and Larry Powell examine why political messages appeal to voters in the United States by exploring the four pillars of the American psyche: fear, national narcissism, consumerism, and religiosity. These pillars, combined with the related matrix of attitudes, beliefs, and values, determine how political communication is understood.
ISBN: 9781498507226
ISBN-13: 9781498507226
ISBN-10: 1498507220
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Product ID: isbn-9781498507226
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