Ideology and Opinions (English, Michael Billig | Mick Billig)
by Michael Billig | Mick Billig
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About the Book
In this thought-provoking book, Billig presents major essays which develop and illustrate his rhetorical approach to social psychology. His position is that everyday thinking, including the holding of opinions, is of its essence both rhetorical and ideological. The very process of thinking is a process of argumentation and debate - with self, with others and with the ideologies inherent in the social stock of commonsense knowledge. Following an e…
ISBN: 9780803983328
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