Information and Communications Technology for Competitive Intelligence (English, Dirk Vriens)

Name: Information and Communications Technology for Competitive Intelligence (English, Dirk Vriens)
Brand: Dirk Vriens
SKU: isbn-9781591401421
Price: 5124 INR
Availability: InStock

by Dirk Vriens

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Book Details

Publisher

Idea Group Publishing

Language

English

ISBN-13

9781591401421

ISBN-10

1591401429

Author

Dirk Vriens

About the Book

In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool.…

ISBN: 9781591401421

ISBN-13: 9781591401421

ISBN-10: 1591401429

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Product ID: isbn-9781591401421