Kreative Industrien (English, Dieter Puchta | Friedrich Schneider | Stefan Haigner)
by Dieter Puchta | Friedrich Schneider | Stefan Haigner
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Book Details
Publisher
Gabler Verlag
Language
English
ISBN-13
9783834915818
ISBN-10
3834915815
Author
Dieter Puchta | Friedrich Schneider | Stefan Haigner
About the Book
Die Autoren stellen unterschiedliche Ansätze der Kreativen Industrien differenziert dar. Sie untersuchen spezifische Geschäftsmodelle und entsprechende Finanzierungsanforderungen für die spezielle und in sich heterogene Struktur der kreativen Industrien mit überwiegend Klein- und Kleinstunternehmen. Dies erfordert auch kreative Förderinstrumente und interdisziplinäres Denken in der Wirtschaftspolitik.
ISBN: 9783834915818
ISBN-13: 9783834915818
ISBN-10: 3834915815
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Product ID: isbn-9783834915818
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