Springer Customer Relationship Management in Der PRAXIS (English, Special Edition, Volker Bach | Hubert Österle)

About the Book

Customer Relationship Management fasst s�mtliche Aktivit�ten zusammen, deren Ziel eine verbesserte Kundenorientierung ist. An Praxisbeispielen f�hrender Unternehmen wie Credit Suisse, SAP und Neue Z�rcher Zeitung stellen die St. Galler Experten innovative L�sungen vor wie Contact Center, Internet-Communities, Customer Profiling and Multi-Channel-Management. Das theoretische Fundament dazu liefert das St. Galler "Gesch�ftsmodell im Informationszei…

Why You Should Read This Book

• Written by acclaimed author Volker Bach | Hubert Österle
• Published by Springer, a respected name in academic and professional publishing
• Covers the domain of Marketing / General with depth and clarity
• Available in English — ideal for students, researchers, and professionals alike
• A trusted reference work that belongs on every serious reader's shelf

Product Details

This Special Edition of Customer Relationship Management in Der PRAXIS is published by Springer and carries ISBN-13 9783540673095. Packaged securely for delivery across India, this edition is ideal for personal libraries, classroom use, and professional reference.

Who Is This Book For?

Whether you are a student preparing for advanced coursework, a researcher deepening your expertise, or a professional staying current with the field, Customer Relationship Management in Der PRAXIS by Volker Bach | Hubert Österle is an excellent choice. Order your copy today from BookBajar and enjoy free shipping with Cash on Delivery available across India.