Sustainable Innovation (English, Günther Schuh | Christian Dölle | Annika Becker)
by Günther Schuh | Christian Dölle | Annika Becker
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Book Details
Publisher
Springer Vieweg
Language
English
ISBN-13
9783662619094
ISBN-10
3662619091
Author
Günther Schuh | Christian Dölle | Annika Becker
About the Book
Erfolgreiche Unternehmen verfolgen eine nachhaltige Innovationsstrategie und setzen diese konsequent um. Innovationspotenziale richtig zu erkennen, einzusch�tzen und zielgenau umzusetzen ist eine St�rke, die Wettbewerbsvorteile und damit hohe Profitabilit�t erm�glicht. Dabei sind die Randbedingungen, welche zus�tzlich durch die VUCA-Welt verst�rkt werden, bei der Gestaltung des Innovationsmanagements vielf�ltig: erh�hter Kostendruck, rasche Techn…
ISBN: 9783662619094
ISBN-13: 9783662619094
ISBN-10: 3662619091
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Product ID: isbn-9783662619094
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