Swift Viewing (English, Charles R. Acland)
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Book Details
Publisher
Duke University Press
Language
English
ISBN-13
9780822349198
ISBN-10
0822349191
Author
Charles R. Acland
About the Book
Since the late 1950s, the idea that hidden, imperceptible messages could influence mass behavior has been debated, feared, and ridiculed. In Swift Viewing , Charles R. Acland reveals the secret story of subliminal influence, showing how an obscure concept from experimental psychology became a mainstream belief about our vulnerability to manipulation in an age of media clutter. He chronicles the enduring popularity of the dubious claims about subl…
ISBN: 9780822349198
ISBN-13: 9780822349198
ISBN-10: 0822349191
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Product ID: isbn-9780822349198
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