The Life and Teams of Johnny F. Bassett (English, Denis M. Crawford)
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Book Details
Publisher
McFarland & Company
Language
English
ISBN-13
9781476684321
ISBN-10
1476684324
Author
Denis M. Crawford
About the Book
One of the most influential sportsmen of the late 20th century, Johnny F. Bassett's marketing wizardry belied his impact on professional hockey and football. A Canadian showman with a Barnumesque flair for spectacle, Bassett challenged the orthodoxy of sports, building sporting utopias in the fatally flawed World Football League, World Hockey Association, and United States Football League. He catered to the common fan, demanded fair treatment of…
ISBN: 9781476684321
ISBN-13: 9781476684321
ISBN-10: 1476684324
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Denis M. Crawford is the author of The Life and Teams of Johnny F. Bassett. Browse more books by Denis M. Crawford on BookBajar.
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Product ID: isbn-9781476684321
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