The Strategy of Desire (English, Ernest Dichter)
Delivery options
₹1,436
Genuine Book · Tracked Delivery
Free Shipping · Dispatched in 1–2 days💵 COD Available📦 Delivery in 3-4 days
Available Offers
Free Delivery — Ships same day. Delivery in 3-4 business days.
15-Day Easy Returns — hassle-free return & full refund.
Secure Payment — 100% safe checkout with UPI, Cards & Net Banking.
Total: ₹1,436
Book Details
Publisher
Martino Fine Books
Language
English
ISBN-13
9781614273479
ISBN-10
1614273472
Author
Ernest Dichter
About the Book
2012 Reprint of 1960 Edition. Exact facsimile of the original edition, not reproduced with Optical Recognition Software. Ernest Dichter was an Austrian-American psychologist and marketing expert known as the "father of motivational research." Dichter pioneered the application of Freudian psychoanalytic concepts and techniques to business - in particular to the study of consumer behavior in the marketplace. Ideas he established were a significant…
ISBN: 9781614273479
ISBN-13: 9781614273479
ISBN-10: 1614273472
Frequently Asked Questions
What is the price of The Strategy of Desire?
The Strategy of Desire starts from ₹1436 at BookBajar. Available in Paperback.
Who is the author of The Strategy of Desire?
Ernest Dichter is the author of The Strategy of Desire. Browse more books by Ernest Dichter on BookBajar.
Is The Strategy of Desire available in Paperback and Hardcover?
Yes, The Strategy of Desire is available in Paperback on BookBajar. Select your preferred format on the product page.
Does BookBajar offer free delivery for The Strategy of Desire?
Yes, BookBajar offers free delivery for The Strategy of Desire across India. No minimum order value required.
Is Cash on Delivery available for The Strategy of Desire?
Yes, Cash on Delivery (COD) is available for The Strategy of Desire on BookBajar. You can pay when your order is delivered.
Product ID: isbn-9781614273479
🛒 Customers Also Bought
Projektmanagement (English, Peter Rinza)
₹3,143
The Paris Lectures (English, Edmund Husserl | Peter Koestenbaum)
₹4,880
Informatik (English, Wolfgang Kastner | Gerhard Helge Schildt)
₹1,208
Der Keynesianismus II (English, G. Bombach | H. -J Ramser | M. Timmermann)
₹4,601
Bericht Über Den Vierten Kongress Für Heilpädagogik in Leipzig, 11.-15. April 1928 (English, Kongreß Für Heilpädagogik | Erwin Lesch)
₹3,508
Faktorenanalyse (English, K. Überla)
₹3,508Related Products
Methodenhandbuch Für Softwareschulungen (English, Stefanie Gerlach | Inga Squarr)
₹5,040
International Migration, Remittances, and the Brain Drain (English, Maurice Schiff | Çaglar Özden)
₹3,846
Vorlesungen Über Massivbau (English, F. Leonhardt)
₹4,141
Innovative Learning for Leadership Development: Spring 2015 (English, Paperback, Julie E. Owen)
₹2,700
Algebraic Varieties (English, George R. Kempf)
₹4,564