The Virtual Customer (English, Sueli Mara Soares Pinto Ferreira | Réjean Savard)
by Sueli Mara Soares Pinto Ferreira | Réjean Savard
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Book Details
Publisher
K.G. Saur Verlag
Language
English
ISBN-13
9783598218453
ISBN-10
3598218451
Author
Sueli Mara Soares Pinto Ferreira | Réjean Savard
About the Book
For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication contains the proceedings of a satellite meeting on this topic, organized by the Management and Marketing Section of IFLA and held in Sao Paulo, Brazil in August 2004. It contains papers from more general points of views such as the democratization of access to digital information to more specif…
ISBN: 9783598218453
ISBN-13: 9783598218453
ISBN-10: 3598218451
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Product ID: isbn-9783598218453
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