Werbung Im Interaktiven Fernsehen (English, Christopher Heinemann)
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Book Details
Publisher
Deutscher Universitatsverlag
Language
English
ISBN-13
9783824466207
ISBN-10
3824466201
Author
Christopher Heinemann
About the Book
Christopher Heinemann analysiert das interaktive Fernsehen in seiner inhaltlichen, technischen Breite und entwickelt Ansatzpunkte für eine dialogische Marketing-Kommunikation.
ISBN: 9783824466207
ISBN-13: 9783824466207
ISBN-10: 3824466201
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Product ID: isbn-9783824466207
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