Arrive (English, Devitt Frank | Martin Ryan | Trevor Vaugh)
by Devitt Frank | Martin Ryan | Trevor Vaugh
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Total: ₹19,597
Book Details
Publisher
Routledge
Language
English
ISBN-13
9780367566623
ISBN-10
0367566621
Author
Devitt Frank | Martin Ryan | Trevor Vaugh
About the Book
This book is an excellent best-practice guide for senior managers and directors with innovation responsibilities. It describes how organisations of all sizes and sectors can apply design thinking principles, coupled with commercial awareness, to their innovation agenda. It explains how to keep the customer experience at the centre of innovation efforts and when to apply the range of available practices. It provides a clear, extensive rationale fo…
ISBN: 9780367566623
ISBN-13: 9780367566623
ISBN-10: 0367566621
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Product ID: isbn-9780367566623
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