Springer Strategisches Internationales Marketing (English, Special Edition, Hans G. Meissner)

About the Book

Das Buch verbindet die Perspektiven des strategischen und des internationalen Marketing. Es erffnet damit sowohl internationalen Konzernen wie mittelst{ndischen Unternehmen eine neue Sicht f}r ihre Auslandsaktivit{ten und erweitert damit entschieden die internationale Dimension der Betriebs- wirtschaft.

Why You Should Read This Book

• Written by acclaimed author Hans G. Meissner
• Published by Springer, a respected name in academic and professional publishing
• Covers the domain of Marketing / General with depth and clarity
• Available in English — ideal for students, researchers, and professionals alike
• A trusted reference work that belongs on every serious reader's shelf

Product Details

This Special Edition of Strategisches Internationales Marketing is published by Springer and carries ISBN-13 9783540191902. Packaged securely for delivery across India, this edition is ideal for personal libraries, classroom use, and professional reference.

Who Is This Book For?

Whether you are a student preparing for advanced coursework, a researcher deepening your expertise, or a professional staying current with the field, Strategisches Internationales Marketing by Hans G. Meissner is an excellent choice. Order your copy today from BookBajar and enjoy free shipping with Cash on Delivery available across India.